Past Events

Update from The Bank of England

Thursday, 21 September 2017 00:00

A welcome return visit from Alex Golledge from the Bank of England talking about the many financial changes that have occurred since the presentation earlier in the year year, and the future outlook.  The session will be followed by the regular Business Cafe panel of members who provide feedback to Alex on business activity in this region.

For those who have not heard Alex before, he runs through each sector of business and industry in the region giving up-to-date reports on recent activity and trends.


 

 

NO MEETING

Thursday, 24 August 2017 00:00

There will be no regular meeting this week as many people will still be on holiday.

 

NO MEETING

Thursday, 10 August 2017 00:00

There will be no regular meeting this week as many people will still be on holiday.

 

New Members Session

Thursday, 27 July 2017 00:00

At this week's meeting our newest member, Julian Wood from JW Car Contracts will be giving us an insight into his business and a bit of background about himself.

 

Our Ideal Customer

Thursday, 13 July 2017 00:00

At this meeting we will return to a slightly different format where each person present stands up and tells us the about types of contacts/introductions that they would like to receive to help move their businesses forwards.  We are gradually working through the membership so this time it may be your turn to step forward and let us know what is on your mind.

Please put your thinking hats on so we can find out what each of you require – it can be as specific (focussing on the short term) or general as you wish. Think about the characteristics of your ideal client, although don't just resort to 'someone you has just won the lottery and is happy to spend lots of money with you'!

 

Looking at Sales and Marketing from a different perspective

Thursday, 29 June 2017 00:00

There is very little which is new in conducting business, but Chris Crace from Business Life Ltd will be presenting a couple of techniques which will give you a different way of looking at your sales and marketing, and help you to set your strategy for the year ahead.

 

Round Table Discussion

Thursday, 15 June 2017 00:00

Join us for round table networking at the Business Cafe. Attendees will have the opportunity to have an in-depth discussion with other people around their table on some of the key challenges and issues facing their businesses in the coming months.

This is always a popular session and people generally leave with fresh ideas and thoughts as a result of the input from the diverse range of people who are there.

 

The Full Picture

Thursday, 01 June 2017 00:00

As a natural progression from our last meeting, where we explored the notion of why we do what we do, as opposed to identifying the how and what we do. This session will look at how through the application of graphic design, we can convert these 'feelings' into a powerful brand identity that communicates to your current and future customers how and why.  

With twenty years industry and over ten years' lecturing experience, Esther Feltham will explore the key themes of strategy that lead to the visualisation of an organisation's beliefs and values. The session aims to demonstrate how, when an organisation recognises the value of a strong visual personality and invests in a brand story that they become the market leaders.

An organisation that invests in its visual appearance shows itself to be an organisation that cares.

Through the use of visual examples we will examine the successes and pitfalls of global (and a couple of local) visual identities.

 

Start with Why!

Thursday, 18 May 2017 00:00

WHAT: Every single company on the planet knows what they do.

HOW: Many can give an explanation as to how they are different or better, by illustrating a USP or value proposition.

WHY: However very few people can clearly articulate why they do what they do – what is their purpose, cause or belief?

When most companies and people think, act or communicate they do so from the outside
in, from WHAT to WHY.

But Simon Sinek, a world renowned author, motivational speaker and marketing consultant, thinks that this the wrong way round and we should start from the WHY not the WHAT.

We would have loved to have him along to explain this in more depth but unfortunately the Business Café coffers don’t stretch to an all paid return transatlantic flight, hotel stay and speaker fees.

So we’re doing the next best thing. At this week’s meeting we are going to have a discussion between the group on the points raised and whether we agree with his hypotheses or not.

So if you’d like to have an insight into this fascinating subject then come along on Thursday and join the discussion.

 

New Members Session

Thursday, 04 May 2017 00:00

At this week's meeting our newest member, Lee Parker from Coversure Insurance Services will be giving us an insight into his business and a bit of background about himself.

 

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